Nova Clinics

nova.example

Website Users

48.2K+18.0%

GA4

Sessions

61.9K+14.0%

GA4

Engaged Sessions

38.4K+21.0%

GA4

Avg Engagement Time

2m 41s+7.0%

GA4

Organic Traffic

22.5K+22.0%

Search Console

Search Impressions

812.0K+9.0%

Search Console

Social Reach

194.0K+31.0%

Instagram + LinkedIn

Social Engagement

12.7K-4.0%

Instagram + LinkedIn

Sessions

+14.2% vs previous period

What changed

Win

Organic traffic is up 22% this month

The lift maps almost entirely to blog landing pages. Three posts published in the last 6 weeks now rank on page one and drive 64% of new organic sessions.

Next step: Double down: refresh the two older posts on the same topic cluster and add internal links from the three winners.

Needs action

LinkedIn engagement fell 38%

Posting frequency dropped from four posts per week to one. Engagement per post is stable, so the audience is fine. The volume is the problem.

Next step: Return to the 4 posts per week cadence. The content bank has 9 approved drafts ready.

Nova Clinics

nova.example

Website Users

48.2K+18.0%

GA4

Sessions

61.9K+14.0%

GA4

Engaged Sessions

38.4K+21.0%

GA4

Avg Engagement Time

2m 41s+7.0%

GA4

Organic Traffic

22.5K+22.0%

Search Console

Search Impressions

812.0K+9.0%

Search Console

Social Reach

194.0K+31.0%

Instagram + LinkedIn

Social Engagement

12.7K-4.0%

Instagram + LinkedIn

Sessions

+14.2% vs previous period

What changed

Win

Organic traffic is up 22% this month

The lift maps almost entirely to blog landing pages. Three posts published in the last 6 weeks now rank on page one and drive 64% of new organic sessions.

Next step: Double down: refresh the two older posts on the same topic cluster and add internal links from the three winners.

Needs action

LinkedIn engagement fell 38%

Posting frequency dropped from four posts per week to one. Engagement per post is stable, so the audience is fine. The volume is the problem.

Next step: Return to the 4 posts per week cadence. The content bank has 9 approved drafts ready.